Immersive League Activations

Experience the top leagues through immersive activations and exhibits at FFNYC. Step onto the court, into the ring, or onto the field and show off your athleticism with the NFL, NBA, WNBA, UFC, WWE, MLB, NHL, MLS, and more!
Don’t miss the NFL activation featuring a digital 40 yard dash, the full collection of 58 Super Bowl Rings, memorable photo ops, and the most iconic trophy in sports, The Vince Lombardi Trophy.
Experience the ultimate NHL activation! Test your skills in the Target Practice and Accuracy Challenge, explore legendary memorabilia at the Hockey Hall of Fame Exhibit, and step into an NHL player’s world with the virtual Sense Arena. Don’t miss the Fanatics x NHL Jersey Display, showcasing the latest team uniforms!
Walk the red carpet, take a photo with the Emirates NBA Cup trophy, and compete to win prizes. Beat the line & enter for a chance to win a trip to the Emirates NBA Cup Championship with NBA ID. Signup for free at: NBA.com/ID.
This 2024 Election, and beyond, the NBA and NBPA are committed to expanding voter access and awareness.​ Stop by the NBA’s “Get in The Game, Vote” experience in partnership with Vet the Vote and When We All Vote. Check your voter registration status, register to become a poll worker and more. Visit NBA.com/elections.
Class is in session at the WNBA Academy! Check out our nostalgic classroom filled with legendary player moments and WNBA history. Ace a pop quiz, receive exclusive WNBA prizing, and snap a picture in our Graduation Photo Studio! #WelcometotheW
Explore MLS like never before through this multifaceted encounter! Experience North American soccer culture via on and off-field activities including a holographic photo booth, gaming stations, a mini-pitch & The Corner Pub supporters bar.
Step into the Octagon to experience our world where champions are crowned and create your own UFC Championship moment. Take a photo with the official UFC Legacy Championship Belt and test your knockout power at the Sticking Challenge.

Become a WWE Superstar and recreate your own entrance! Choose your Superstar entrance theme and walk down an official WWE set. Fans will also be able to get an up close and personal look at WWE history with authentic ring used memorabilia.  
Experience MLB like never before! Young fans can join PLAY BALL clinics, while fans of all ages can test their swings at Diamond Kinetics batting cages. Enjoy MLB the Show gaming, live music, sneaker customization by @evantheartist, Mr. and Mrs. Met and cultural programming by MLB Life.
Calling All Hoopers! Lace up your sneakers and take the court with Brooklyn Basketball. The Brooklyn Nets and New York Liberty are teaming up to test your jump shot on the Brooklyn Basketball court.
Visit Gotham FC at Fanatics Fest! Check out our booth, the NWSL champs and home to 7 Olympians! Snap a photo with our 2023 trophy! Grab exclusive merch & giveaways and talk to our team about upcoming matches!
At the Juventus activations, you'll get an up-close look at 7 of the club's most iconic trophies, explore its fashion collaborations, and preview the latest season's jerseys. Test your skills with the Header Jump Challenge at the Juventus Creator Lab, and meet Jay, the beloved mascot!